Should You Shoot and Edit Reels in Instagram? To create a Reel from the Reels tab, tap into the Reels tab and press the camera icon on the top right. You can create and access IG Reels in three different ways:ġ. Now it’s time to shoot your Instagram Reel. That way, you’ll gain a visual understanding of how your Reels will turn out – and have a clear plan to work from! Step #2: Shoot Your Instagram Reel Once you’ve got a solid understanding of your direction, storyboard your content by breaking down the clips you need to shoot in order to make the concept work. Who is your target audience and what type of content will speak to them? It could be tutorials, behind-the-scenes, or a “day in the life.”įrom there, spend time perusing the app and take stock of visuals, text, trends, and aesthetics that you could borrow inspiration from. How will your Reels content be cohesive with your Instagram feed posts or Stories? What topic would make the most sense for your business or brand – fashion and styling? Food recipes? Wellness tips?Īre there any that feel like a natural fit for your brand right now?
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Here are some questions to answer and get you started: So, before you step in front of the red light, it’s best to put a plan in place. You know how the saying goes, failing to plan is planning to fail. Start scheduling Reels with Later, the #1 visual marketing platform - today!
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You can batch-create Reels and schedule them days, weeks, or even months ahead of time. Instagram Reels scheduling is the ultimate time-saver. Let’s face it, manually posting all of your video content can be time-consuming - especially when you have other tasks waiting in the wings to be checked off your list. ICYMI: You can now schedule and auto-publish Reels with Later. We’re sharing everything you need to know about Instagram Reels in this ultimate guide:ĥ Things You Need to Know When Creating Instagram Reels
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“Since introducing Reels to our Instagram channel last year, we’ve seen our engagement grow by 280%,” shares Later’s Social Media Manager, Mel Brittner.īut landing the perfect Reels strategy - and knowing how to use *all* the different features - is no mean feat.
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The secret to viral growth on Instagram right now? You guessed it: Instagram Reels.